Zerum is a young fashion label which is produced exclusively under fair and sustainable conditions. The name derives from "serum" and reflects the positive aspect of their production. Sustainable lifestyle for fair individuals is their goal!
They distinguish themselves from mass production in the Third World countries, which degrades environment and humans, now and have taken instead a path which is oriented on contemporary values. Their clothes are made in Europe, their fabrics come from Austria! So it's also a local product!
Their values are solidarity, sustainability and fairness. They value also community and creativity a lot in their work.
Why we love it?
We just love it! The glass bottles, the jewels, the clothing... it is full of creativity!